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Wynk Design, Inc.
51 Mechanic Street
Huntington NY 11743




to fight against
the ugliness

When you see it, you know. It’s something so beautiful, so smart, that it makes us pause, even for a moment. Through the noise, through the clutter, through the ugliness, it’s these moments that cause us to take notice, to laugh out loud, to react.

I believe it is inherent in all of us, to want to create. To create something beautiful, something memorable, something that affects and engages people, something that provokes us, solves a problem, offers a unique perspective. When you come upon something like this—whether it be a work of art, a simply stunning line of copy, a photograph that captures a moment in the most perfect way—you feel it. You know it. It rises above the noise and breaks through the ugliness. What we don’t always realize is how this moment of beauty came to be. The many tortured hours, cups of coffee and sleepless nights that went into finding this seemingly simple solution. That’s how it is, the life of a designer. We stress and struggle, we stare at the white screen or blank page, we fill ourselves with lattes and pinot and banter with feelings of inadequacy, we rant about the state of the world and then, as we are mindlessly viewing the (insert popular YouTube video or latest trending news), it hits us, and we immediately know. We’ve got it! So simple and yet so elusive.

We love what we do. That’s why we do it.

“The life of a designer is a life of fight: fight against the ugliness.”
—Massimo Vignelli

Twenty Years of Client Relationships